This week on the podcast, we’re joined by three industry powerhouses who are reshaping how mortgage professionals engage, educate, and influence: Rick Roque, Brock Cassidy, and Jeremy Potter — the creators and co-hosts of the popular weekly show REALFridays.

These leaders aren’t just talking trends—they’re living them. With decades of combined experience spanning compliance, lending, fintech, real estate tech, and thought leadership, their conversation reveals how media and leadership intersect in today’s mortgage landscape.

🔹 Topics Covered:
How REALFridays grew into a respected platform in the mortgage industry

Building trust and business through consistent, honest content

Why YouTube and podcasting are game-changers for lenders

What originators, brokers, and execs can learn from media creation

Behind-the-scenes stories from Rocket, Norcom, NewZip, and more

🎤 Meet the Guests:
Jeremy Potter (Founder, Next Belt Strategies): A legal and policy strategist with experience in regulatory leadership at Norcom, Rocket, and housing nonprofits. Now helping firms build smarter, compliant, consumer-forward strategies.

Brock Cassidy (Chief Revenue Officer, NewZip): Formerly at EasyKnock, now at the forefront of real estate referral tech. Driving agent-lender alignment across all 50 states.

Rick Roque (Banker, Technologist, Educator): A nationally recognized M&A advisor and media strategist for top mortgage lenders. Frequent speaker, author, and creator of tech-led growth strategies.

Whether you’re a loan officer, marketer, executive, or entrepreneur, this episode will leave you with tactical takeaways—and maybe even the motivation to hit “record” yourself.

🔗 This episode is sponsored by:

Mortgage Connect — A trusted partner for title, closing, valuation & loss mitigation solutions across the mortgage lifecycle.
🌐 Visit: https://www.mortgageconnectlp.com

Aidium — CRM built for modern mortgage teams. Automate workflows, connect with leads, and grow faster.
🌐 Visit: https://www.thinkaidium.com

Floify — An industry-leading point-of-sale solution streamlining the loan process for borrowers and originators alike.
🌐 Learn more: https://www.floify.com